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Is Bajaj Finserv Direct Limited Loan App Safe? RBI DLA Directory Verdict

Directory checked 2026-10-12

  • ✅ Listed in RBI's DLA directory as “Bajaj Finserv Direct Limited”
  • 🏛️ Deployed by: JIO CREDIT LIMITED (FORMERLY KNOWN AS JIO FINANCE LIMITED) (NBFC)
  • 🤝 LSP: Bajaj Finserv Direct Limited (Lending Service Provider, per RBI's directory). The loan itself is given by JIO CREDIT LIMITED (FORMERLY KNOWN AS JIO FINANCE LIMITED).
  • 📧 Grievance officer: grievance.officer@bajajfinservmarkets.in
  • 🛡️ Complaint route: RBI CMS portal (free)

🔍 Bajaj Finserv Direct Limited — What RBI's DLA Directory Records

Regulated entityJIO CREDIT LIMITED (FORMERLY KNOWN AS JIO FINANCE LIMITED) (NBFC)
LSP (Lending Service Provider)Bajaj Finserv Direct Limited
Entity websitehttps://www.bajajfinservmarkets.in/
Grievance officerMs. Lipi Nayak
Grievance contactgrievance.officer@bajajfinservmarkets.in · 7066114134

📱 Distributed via: Website

Source: RBI — Digital Lending Apps deployed by Regulated Entities (public directory), checked 2026-10-12. Listings are reported by the regulated entities on RBI's CIMS portal without further validation by RBI — a listing is not an RBI endorsement. Always confirm the lender named inside the app matches the entity above before sharing documents.

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❓ Quick Answers

Is Bajaj Finserv Direct Limited loan app safe?
Bajaj Finserv Direct Limited is listed in RBI's public directory of Digital Lending Apps, deployed by JIO CREDIT LIMITED (FORMERLY KNOWN AS JIO FINANCE LIMITED) (NBFC). The listing is reported by the regulated entity on RBI's CIMS portal — always confirm the lender named inside the app matches this entity before sharing KYC.
Which lender is behind Bajaj Finserv Direct Limited?
Bajaj Finserv Direct Limited is deployed by JIO CREDIT LIMITED (FORMERLY KNOWN AS JIO FINANCE LIMITED), a NBFC regulated by RBI. This is the legal lender named in your loan agreement.
Bajaj Finserv Direct Limited customer care / grievance contact?
The grievance redressal officer on record is Ms. Lipi Nayak — grievance.officer@bajajfinservmarkets.in, 7066114134. Use this official contact, not helpline numbers found via Google search (scam helplines target loan-app users).
How do I complain against Bajaj Finserv Direct Limited?
Step 1: raise the issue inside the app. Step 2: email the grievance officer (grievance.officer@bajajfinservmarkets.in). Step 3: no resolution in 30 days — escalate free to the RBI Ombudsman at cms.rbi.org.in.

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